P4P Marketing

June is a glorious time in the moving industry. If you’ve properly prepared, both your sales and operations teams should be completely swamped right now. If so, congratulations! However, it is important to keep in mind that very soon, your sales team will start to loosen up a bit. This usually happens sometime around the […]

Move4U and P4P Marketing are excited to announce a partnership to provide further benefits to moving companies using the Move4U suite of software solutions through the addition of a seamless video survey service provided by P4P. Currently, Move4U solutions provide moving companies with the ability to create a digital survey either in the home through […]

Earlier this year, we talked about How and Why Movers Should Run Marketing Experiments. From that article, we wrote: The next step is to make a list of potential new marketing channels to experiment with. These may include new or growing paid lead sources like MyMovingReviews or HomeAdvisor, established lead sources you haven’t tried in a […]

For 12 years P4P has been the go-to solution for companies looking to simplify the experience for customers who are looking for help with moving. Our incredibly fast connect time, extended hours, knowledgeable and professional staff, gives customers confidence in our clients ability to service their move. Today, we bring that same experience to your […]

Consumer marketing is a fickle beast. Almost by definition, it is impossible to know how successful a particular marketing channel is without trying it for yourself. As soon as it is widely known that a marketing channel works, more people start competing for fewer leads there and the channel becomes less effective. The only solution […]

As we reach Labor Day and Summer busy season transitions to a steady Fall, the business owners we work with are reflecting on how Summer went, and what we can improve for the upcoming off-season and next Summer. For the past 4 months, P4P has fielded thousands of calls every day from customers on behalf […]

Budgets shifting from PPC spending back towards paid leads The last few years we saw movers investing significant amounts of their marketing budgets in better websites, content, and PPC marketing (such as Adwords) to drive traffic to these sites. In 2017, as search is becoming more and more saturated, we saw more movers come back […]

P4P Marketing is a Canadian-based company and leading provider of Customer Contact Centers and Video Chat Services for the full-service moving and storage industry. P4P is a growing and dynamic company with 60 employees working from home throughout North America. Together we qualify and schedule over 60,000 in-home appointments per year for our clients. What we […]

It is with the utmost sadness that I must announce that Jason Smith, my co-founder and our CEO, passed away unexpectedly this past weekend. He is survived by his wife Kathy, as well as their three children Monica, Carter, and Hannah. Jason and I have worked together for over 17 years, and we co-founded P4P […]