• Lead Aggregation is Not For Everyone

  • 2020-08-03

Many people consider the terms “lead aggregator” and “lead generator” to be interchangeable, but the fact is, they are not: a lead aggregator’s job is to purchase leads that have already been generated, and classify them into categories in order to resell to appropriate businesses. A lead generator’s job is to employ the marketing techniques necessary to generate leads, […]


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  • Lead Aggregation is Not For Everyone

  • 2016-01-05

Many people consider the terms “lead aggregator” and “lead generator” to be interchangeable, but the fact is, they are not: a lead aggregator’s job is to purchase leads that have already been generated, and classify them into categories in order to resell to appropriate businesses. A lead generator’s job is to employ the marketing techniques […]


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